Did you know? – 16 Interesting Facts about the Atlassian Marketplace

February 16, 2021

The Atlassian Marketplace can be an overwhelming place at times with over 1,500 vendors offering nearly 4,000 apps.

Furthermore, with app self-categorization it can be hard to find what you’re really looking for when you search for, say, a diagramming or reporting application.

This is where Blended Perspectives’ Marketplace Analytic Research Service (MARS) comes in. MARS contains in depth data on the Marketplace dating back to November 2018 while we have also spent the time carefully categorizing apps with over 500 instances into their most relevant category. This means that through MARS we can take the bazaar like Atlassian Marketplace and tailor it to your needs. On top of our 26 months worth of Marketplace data we also have a full history of Marketplace releases since it began in 2012.

To demonstrate the capabilities of MARS we thought we would put together a brief list of interesting/fun factoids:

December is typically the least busy month in the marketplace for major releases, yet it is 5th when looking at major and minor releases combined.

November has 18% more major releases than December but only 5% more major and minor releases.

For both major and minor releases the top three most popular months are the same: October, November, September.

Cloud releases increased by 306% from January 2020 to February 2020.

The average marketplace app has 9 reviews.

Despite total marketplace instances increasing by 47% since MARS data collection started 26 months ago, the number of reviews has only increased by 39%.

Total cloud instances have increased by 96% since MARS data collection started in November 2018.

Total server and data center instances have increased by 73% since MARS data collection started 26 months ago.

The number of instances on free apps has increased by 49% since MARS data collection started 26 months ago.

The number of instances on paid apps has increased by 46% since MARS data collection started 26 months ago.

Following current trends we can expect that by 2022 total marketplace instances will be 1.74m.

Since MARS data collection started 26 months ago Jira apps have grown by 91% while Confluence apps have only grown by 28%.

Since MARS data collection started 26 months ago five vendors have increased their total instances by over 10,000 instances: GitHub, HeroCoders, SEIBERT MEDIA, Easy Agile, & Software Plant.

Thanks to its 2020 acquisitions, Appfire now makes up over 9% of all marketplace instances.

The fastest growing marketplace category since MARS data collection started 26 months ago is Integration with an additional 68,000 instances.

Jira and Confluence apps make up 93% of all marketplace instances,

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